Norwegian Cruise Line® (NCL), the innovator in global cruise travel, is proud to announce the expansion of its Military Appreciation Programme offering programme eligibility to active Canadian service members, veterans, and their dependents from the Canadian Army, Royal Canadian Navy, Royal Canadian Air Force, and Canadian Coast Guard.
Eligible members of the Canadian armed forces will receive special onboard experiences, amenities, and a 10 percent cruise fare discount across all sailings on all ships throughout the entire NCL fleet.
Programme expansion
"The NCL family is committed to supporting the military community, and it is an honour to expand the benefits of our Military Appreciation Programme to our allies in Canada," said David J. Herrera, who served in the U.S. Army National Guard and is the President of Norwegian Cruise Line.
"It is a privilege to welcome men and women who have bravely served their countries, along with their families, onboard our ships."
Military Appreciation Programme
The ongoing offer can be combined with the Company's guest-favorite Free at Sea package
Norwegian Cruise Line launched its Military Appreciation Programme in November 2022 to recognise active U.S. service members, veterans retired military, and their spouses with a 10 percent discount on their cruise fares for all sailings across the NCL fleet.
The ongoing offer can be combined with the Company's guest-favorite Free at Sea package, which provides guests the opportunity to enhance their dream vacation with unlimited open bar, specialty dining, shore excursion credit, and more. In addition, military guests and their families receive special amenities and experiences once boarding, including an invitation to a special onboard reception, a welcome packet, and more.
ID.me validation
Service members are validated through ID.me, a secure digital identity network that allows active and retired U.S. military members and Canadian armed forces to verify their identity once, and never has to re-verify their identity again across any organisation where ID.me is accepted.
Those already registered with ID.me will be one step closer to booking their deserved cruise vacation under the Military Appreciation Programme.
Supporting the military service
"The expansion of our Military Appreciation Programme is a testament to our organisation's passion for supporting and giving back to military service members," said Derek Lloyd, Norwegian Cruise Line's Canada-based Vice President of Sales for North America.
"Fostering a sense of community and providing military members with a welcoming environment to relax with family and friends is an honor for Norwegian Cruise Line."
Programme eligibility
The company has also recently expanded the eligibility of the programme to add two additional United States uniformed service branches, the NOAA Corps (National Oceanic and Atmospheric Administration) and the U.S. Public Health Service Commissioned Corps.
The NCL Military Appreciation Programme was developed by veterans, for veterans, and seeks to set the cruise industry standard for supporting and engaging with U.S. and Canadian military service members. In just under two years, more than 190,000 military members have registered for the Programme, and more than 150,000 of those registered participants have booked a cruise vacation with NCL.
